SCOPE
NAMING
BRAND STRATEGY
BRAND MESSAGING
CREATIVE DIRECTION
CONTENT CREATION
DIGITAL EXPERIENCE
DIGITAL STRATEGY
EXPERIENCE DESIGN
SOCIAL CONTENT
PROJECT
A completely self-funded and self-sustaining desert renegade party on a dry lake bed in the Mojave Desert in California. Arrival Festival was influenced by the desert renegade party of 90s and infused with a modern lighting system and a powerful HSD sound system placed between two 40-foot shipping containers covered by a large 20-foot tall canopy. The goal was to create a remote renegade party that gave party goers the the experience of extraterrestrial beings arriving by light to share their music. French artists Cravel, Cassie Raptor, Constantinos, and TDJ preformed alongside Los Anageles local Mesmé. Supported by a showcase from the Los Angeles based record label Delusional Records and an assortment of exceptionally talented producers and DJs from the SOL Records universe. 4and 0GESV